The Name Game.
/Honestly - when I was about 15 years old, I wanted to be the person who named nail polish - really - it was my life goal. In study hall, I would blend colored pencils together to create my perfect shade and give it a name.
For the life of me, I can't remember any of the names, but I remember how great I felt that I had found my unique calling. My family used to joke about it.
Well, I suppose there are very creative (& lucky) people inside the beauty companies that do just this... for every shade of anything - blush, shadow, lipstick, etc.. I wonder what their job title is. I mean, who actually thought of naming Nars most famous blush Orgasm? How do you suppose they presented their case for the name at a meeting? And how about Chanel's ever popular Vamp? How many names are thought of before the official name is placed on the product?
Anyway, I just thought that I should let you CEO's know, I am available for the job - and I work cheap!